LEADERSHIP

#INSPIREDBYDATA
#PASSIONATEABOUTPEOPLE
#OBSESSEDBYRESULTS

REPENSE is proud to present new leadership in the agency, professionals whose trajectories were anchored on strategy, performance and digital transformation.

Otavio Dias CEO

Business Manager and Marketing Specialist, he has been a communication entrepreneur for over 20 years. In 1999, his first agency - Zest - one of the most awarded marketing agencies in relationship marketing in Brazil, was sold to the Grey Group. In 2006, he got inspired to found REPENSE after being a juror of the Cannes Festival, by researching new agencies around the world and noticing that, to be part of the future, he would have to re-think practices and business models in the Brazilian market.

Alexandre Ravagnani Executive Creative Director

Over 20 years of experience in Integrated Communication. He was the creative director in a number of agencies such as Ogilvy, Wunderman, Sunset, F.biz and, prior to joining Repense in 2018, he directed BETC Havas creative area for 5 years. He has a collection of awards in both national and international festivals such as Cannes, One Show, NY Festival, Fiap, El Ojo, Effie Awards, Wave Festival, Clube de Criação, and Abemd. In 2015, he was a juror in Cannes Lions in the Direct category.

Daniel Rimoli Planning and Innovation Director

Daniel has over 25 years in his career of supporting brands and entities to achieve success through digital marketing opportunities. He led the planning area with emphasis in Innovation and Digital Transformation in agencies such as Havas, NBS, Edelman and BCW (Burson). He was a consultant for Accenture’s experience and performance, and also a member of Abradi’s board of directors between 2014 and 2020.

Carolina Trettel Media and B.I Director

She has worked with media design for 16 years, eleven of which in the digital scene focused on performance and high profitability. She has outstanding experience in conception and feasibility of planning and media projects, both online and offline in national and international areas. Her clients include FCA, Whirlpool, Gol Airlines, Havaianas, Ray-Ban, Localiza Hertz, Bradesco S.A and Oracle. She participated in special projects such as: Fiat in BBB20, opening of Nova Strada with Elvis Presley, Gol Airlines anniversary 100%, invited by Facebook (reported as Facebook’s Global Case).

Elton Zveibil CFO

Solid background in the financial area with over 20 years of experience in the sector, being the last 14 years working with multinational companies with emphasis on digital marketing such as Microsoft (MSN), Yahoo!, R7 and Blinks. Graduated in Business Management with post-graduate studies in Business and Operations Management from Ibmec, Financial Management, Controlling and Auditing with one module taken at Harris School at Chicago University through FGV, MBA Post-Graduate Studies in Neuro-business from FGV and post-graduate studies in Project Management from FIA, among other specialization courses.

Akira Tateyama Head of Creative

With over 20 years of experience in marketing writing, he has worked with big agencies such as DPZ, BETC Havas, Dentsu and Talent. He developed integrated campaigns for clients like Reckitt Benckiser, Toyota, Sony and Itaú. He has received awards in national and international festivals such as Cannes Lions, where he made the short list, New York Festival, Archive Magazine, and Clube de Criação de São Paulo.

Alexandre Facchinato Head of Customer Service

Graduated in Marketing and Publicity with post-graduate studies in Finance and MBA in Marketing, he has worked with a number of tools in communication both as a client and with agencies, with emphasis on direct communication, incentive campaigns, events marketing, guerilla marketing, branding, market research, promotional materials, trade marketing, search marketing, internal communication, endo-marketing, online and offline media, advertising, inbound and social marketing.

Marcio Santos Head of Creative

Editor with 12 years of experience. Graduated in social communication (publicity), he has a specialization course in Classical Philosophy and is a specialist in Portuguese and in the French school of Discourse Analysis from PUC-SP. He has worked with publicity agencies, live marketing, trade marketing, always serving relevant brands such as AmBev, Bombril, Colombo, CAF trucks, Estrela, GSK, Itaú, Ayrton Senna Institute, Fundação Dom Cabral (FDC), TUCCA, Volkswagen and many others.

Bianca Tenenberg Head of Customer Service

With 15 years in the market, Bianca has worked in the marketing areas of companies and in the customer service areas of a number of communication agencies such as Ogilvy, LewLara/TBWA, Publicis and Repense, being in charge of delivering for clients such as Oi, TIM-Mobile, Michelin, Golden Cross, Bob’s, Essilor, Magazine Luiza and Bondinho Pão de Açúcar. During this period, she had contact with all communication subjects - online and offline marketing, direct/CRM marketing, activation and trade.

Fernando Mendonça Head of Creative

With 20 years of experience, he has worked as art director in design and communication agencies such as Dínamo Design, Dia Design, GreyZest, G2 and Mattos Grey. Graduated in graphic design from Escola de Belas Artes of the Federal University of Rio de Janeiro. He worked for Oi, Coca-Cola, L'Oréal, Wella, T-Mobile, O Globo, Leader, Unimed, Cultura Inglesa, Doctors Without Borders, ActionAid and Greenpeace.

Heraldo Fantinatti Head of Customer Service

Over 15 years of experience in communication, 9 of which in digital communication. Starting in creative, he worked in many marketing sectors focusing his career on customer service and on business management and development. Having an entrepreneur’s background, he focuses on technology, agile culture, data, digital transformation and complex problem-solving. A faculty member of Big Data and Futurism, his aim is to develop businesses and people through marketing and technology.

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